I saw an interesting article in Wired this morning from Clive Thompson, called "on Establishing Rules in the Videocam Age".

In this article, he talks about the new always on "sousveillance" culture.  He talks about the way in which this always on video culture can be reversed from a culture of surveillance to one where people are instead turning their cameras back around to look at those in power.

This particular development seems to mirror one of McLuhan's famous sayings in the Tetrad.  McLuhan once laid claim that all new forms of media must be asked four questions.  These four questions make up what he called the four laws of media.  They are: