So I'm walking through Trader Joe's in Huntington Beach with my favorite uncle, who happens to work at a Trader Joe's in Chicago. He's retired from teaching and decided to work a few hours a week at a place he really loves. If you aren't familiar wtih Trader Joe's, it's as much a cultural phenomenon as it is a grocery store. There are 300 hundred of them, mostly in the West and East Coasts, yet each one feels like a neighborhood Mom and Pop shop filled with uniquely branded food, funky signs, and friendly staff members who seem to actually enjoy their jobs. And then there are the customers, who for the most part appear to be college-educated-Birkenstock-wearing-eat-healthy-care-for-the-planet kind of people who are fiercely loyal to their favorite grocery store.