Essentially, the obvious way to promote Christlikeness is to present Christlikeness and encourage Christlikeness in your listeners. Focus on character, focus on us. Apply, exhort, encourage. There is a better way. Turn the words around. Do your listeners like Christ? Do you? Christ did not come to the world merely to show us a new way to live. He came to give us life in union with Him. Christlikeness will come from liking Christ, from loving Him, from knowing and worshipping Him.